Pact360 Consulting · Brand Intelligence Practice
Your brand is being
talked about.
Are you listening?
Brand intelligence, negative review monitoring, and lead generation
for luxury and enterprise B2B brands
Brand intelligence as a
managed service
Pact360 monitors the conversations about your brand — or your competitors' brands — across every platform that matters. We turn raw social signals into qualified leads, competitive intelligence, and reputation early warnings your team can act on before Monday morning.
We work with two distinct markets: luxury brands who need to protect and grow their premium in an era of TikTok, Reddit, and AI-mediated discovery; and enterprise B2B companies whose buyers research, complain, and switch vendors in public on G2, Capterra, Reddit, and LinkedIn.
Both markets share the same vulnerability: the conversations that drive their revenue are happening on platforms they are not monitoring — and the competitors who are monitoring them are winning.
"Studies show that the vast majority of Google search results now feature a Reddit post. A negative thread about your brand ranks on page 1 — and most brands have no idea it exists until a prospect mentions it on a sales call."
— Pact360 Consulting, May 2026
Luxury Brand Intelligence
Monitor TikTok, Reddit, Instagram, niche luxury forums, G2, Trustpilot, and resale platforms for brand mentions, sentiment shifts, negative reviews, and competitor switching signals — across all 10 luxury sectors.
B2B Competitor Intelligence
Identify companies expressing frustration with incumbent vendors (Salesforce, ServiceNow, Workday, SAP, Oracle) across G2, Capterra, Reddit, LinkedIn, and Twitter/X — and convert their pain into your pipeline.
Negative Review Intelligence
Track every negative review of your brand — and your competitors' brands — across G2, Capterra, TrustRadius, Gartner Peer Insights, Google Maps, TripAdvisor, and Reddit. Score by severity, intent, and urgency.
Social Signal Lead Generation
Turn social signals into a qualified lead list: 30 scored prospects per month per target company or sector, complete with signal text, intent score, ICP match, recommended outreach channel, and a 5-touch conversion sequence.
Corporate Partnership Intelligence
Identify tech corporate gifting opportunities, partnership signals, and co-creation conversations across Apple, Google, Salesforce, Microsoft, NVIDIA, Adobe and Shopify. Mapped across all 10 luxury sectors.
White-Label Intelligence
Boutique luxury and B2B marketing agencies can resell Pact360 intelligence under their own brand. Three partnership models: white-label resale, co-branded referral, and data partnership. Zero delivery overhead for the agency.
Three tiers.
One intelligence stack.
Brand Pulse
£1,500 – £3,000
per month · Seed & bootstrapped brands
- Weekly brand signal monitoring report
- Negative review alerts within 24h
- Monthly competitor benchmark (3 brands)
- One-page brand health scorecard
- Coverage: 6 core platforms
- Delivered: PDF + Slack/email digest
Brand Intelligence
£4,000 – £8,000
per month · Series A with small mktg team
- Everything in Brand Pulse
- Real-time custom dashboard
- Crisis detection within 2h
- 30 qualified leads / month
- Influencer + community mapping
- Quarterly "State of Your Brand" report
Strategic Command
£10,000 – £20,000
per month · Funded brands entering new markets
- Everything in Brand Intelligence
- Dedicated analyst per account
- Custom scrapers for niche forums
- Geo-specific market intelligence
- Competitor war room reports
- Monthly executive briefing call
Built for two markets.
Fluent in both.
Pact360 delivers intelligence across ten luxury sectors and the enterprise B2B software market — two categories that share the same vulnerability: reputation is formed in public, in real time, on platforms neither market is adequately monitoring.
Luxury Sectors (10 Categories)
Fine Jewelry
Auth-check culture, Reddit scrutiny, TikTok unboxing virality. 68% Reddit discovery rate.
Watches
r/Watches (2M+), r/reptime (500K+). 74% of buyers consult Reddit before purchasing.
Cosmetics & Fragrance
#PerfumeTok, #BeautyTok. 78% TikTok discovery rate — highest of any luxury sector.
Luxury Apparel
Dupe culture on Reddit (50% YoY growth). 72% TikTok peer-led discovery.
Wellness & Longevity
Clinical claims scrutinised on Reddit. 52% TikTok discovery rate and growing.
Luxury Hospitality
Compound risk: TripAdvisor + Google Maps + Reddit + TikTok hotel tour content.
Fine Wines & Spirits
#WineTok (2B+ views). Sommelier community on Reddit drives premium discovery.
Art & Collectibles
Provenance discussions on Reddit materially affect resale values. 46% influence rate.
Interior Design
r/InteriorDesign (4M members). TikTok algorithm surfaces niche objects to affluent buyers.
Luxury Automotive
Brand-specific subreddits. Engineering quality discussions spread rapidly pre-purchase.
Enterprise B2B (Software & Services)
CRM & Revenue Cloud
Salesforce, HubSpot, Pipedrive. Pricing shock and admin dependency are the dominant switching signals.
ITSM & Platform
ServiceNow, Jira SM, Freshservice. "Golden handcuffs" and implementation failure drive evaluation.
HCM & HRIS
Workday, SAP SuccessFactors, UKG. Payroll failure and upgrade-breaking-processes are the highest-urgency signals.
Cloud & Infrastructure
AWS, Azure, GCP switching signals. Cost overrun and migration intent on Reddit and HN.
Cybersecurity
Vendor trust failures, compliance concerns, and contract non-renewal signals on Reddit and LinkedIn.
Marketing Technology
CDP, MAP, and analytics platform frustration. Switching intent ahead of budget cycles.
ERP & Finance
SAP, Oracle, NetSuite. Complex implementation failures and upgrade debt drive long-cycle evaluations.
Professional Services
Consulting, legal, and accounting firm reputation signals on LinkedIn, Reddit, and review platforms.
HealthTech & MedTech
HIPAA compliance concerns, EHR switching signals, and clinical system frustration on specialist forums.
Financial Services
Fintech platform trust signals, regulatory compliance monitoring, and customer satisfaction tracking.
How the intelligence
architecture works
Five layers. Every deliverable. Built on a proprietary custom scraper infrastructure and calibrated for your sector.
Not another
dashboard.
Off-the-shelf social monitoring tools sell you a dashboard. Pact360 gives you a decision. For brands with 1–5 person marketing teams, the bottleneck is never the data — it's having someone with the sector expertise to tell you what it means before your Monday morning.
| Dimension | Self-Serve SaaS Monitoring Tools Off-the-Shelf | Pact360 Managed Intelligence Pact360 |
|---|---|---|
| Delivery model | Self-serve. You configure, manage, train on, and synthesise the tool yourself. | Fully managed. You receive conclusions in your inbox. Zero tool management required. |
| Sector calibration | Generic. Default keyword libraries built for mass-market brands in any category. | Luxury or B2B calibrated. Intent signals, query libraries, and benchmarks tuned to your exact sector and ICP. |
| Platform coverage | Strong on major platforms. Weak on niche forums (WatchUSeek, PurseForum, Basenotes, r/servicenow). | Purpose-built custom scrapers cover niche luxury forums, enterprise community forums, and specialist communities — where real switching intent forms first. |
Ready to see what
your brand signals say?
Book a 20-minute discovery call. We'll pull a live signal snapshot for your brand or your target competitor before the call — so you arrive with something concrete, not a sales pitch.
Book a Discovery Call